Historic Route 66 runs through the heart of Amarillo, the cultural and commercial capital of the Texas Panhandle. From humble beginnings as a railroad staging area in the 1880s, the city exploded with oil production, cattle ranching, wheat and cotton farming, to become a thriving metropolis of 196,000 today.
Amarillo proudly shares her Western heritage with the world in places like the American Quarter Horse Hall of Fame, but her culture has expanded to include the Globe-News Center for the Performing Arts, and the Amarillo Museum of Art.
As the gateway to Palo Duro Canyon State Park (the nation’s second-largest canyon), Amarillo has become an adventure hub for outdoors enthusiasts who enjoy camping, hiking, mountain biking, horseback riding, zip lining, and wildlife viewing.
